Marketing Manager

Location: South, VT

View cannabis job requirements in Vermont
Job Posted
Jun 26, 2024
Employment Types
Full Time
Company: Satori VT

Company & Role Overview

Summary

Company Summary:

At Satori VT, our mission is clear: to cultivate premium cannabis and craft high-quality cannabis products, all while ensuring fair prices for Vermont consumers. Our commitment to this mission drives every aspect of our operations, with a focus on two key priorities, 1. Being profitable and 2. Being a great place to work.

We are dedicated to operating a cannabis company that is profitable because this allows us to fairly compensate our hardworking and dedicated employees and provide raises, bonuses, and continued career growth. As a profitable company we will continue to grow, allowing us to offer more jobs for more Vermonters. 

We understand that our success depends on the commitment, performance, and passion of our employees. That's why we prioritize creating a positive work environment where every team member can thrive. We believe in providing ample opportunities for career development and advancement, as well as fostering a workplace culture that values collaboration and respect. 

At the heart of Satori VT are our core values of honesty, integrity, hard work, and determination.  We strive to create a workforce that shares these values.  We provide equal opportunities to everyone, regardless of race, age, sexual orientation, and criminal background. We believe in meritocracy, valuing individuals based on their commitment to excellence in effort, performance, and results.   

Job Description:

As the Marketing Manager at Satori, you will be responsible for planning, implementing, and managing marketing campaigns that drive brand awareness, engagement, and customer acquisition. This position requires a results-driven professional with a strong background in marketing, a creative mindset, and a passion for the cannabis industry.

Satori is an Equal Opportunity Employer:

Satori provides equal employment and advancement opportunities to all individuals, employment decisions at the company are based on merit, qualifications, and abilities. Satori complies with all Equal Employment Opportunity Commission (EEOC) guidelines. The company does not discriminate in employment opportunities or practices on the basis of: race, national origin or ethnic background; height and weight; credit rating or economic status; religious affiliation or beliefs; citizenship; marital status, civil partnership or number of children; age; gender, gender identity, or gender expression; sexual orientation; security/background checks for certain religious or ethnic groups; U.S. military or veteran status; disability or medical condition; or questions and examinations.

Disclaimer:

Satori reserves the right to change or assign other duties to this job description. Your employment with Satori is a voluntary one and is subject to termination by you or Satori at-will, with or without cause, and with or without notice, at any time. Nothing in this document shall be interpreted to conflict with or to eliminate or modify in any way the employment-at-will status of Company employees.

Salary

$50,000.00 - $60,000.00 / year

Company BenefitsBenefits for this job may vary.

Career Advancement, Company Discounts, Dental, Medical, & Vision Benefits, Inclusive Environment, Paid Time Off, Relaxed / Casual Dress Code

Working Environment

(No Information)

About Satori VT

Community is at the heart of Satori VT and we’re always looking for great talent, check out our open positions below.

We are an equal opportunity and socially equitable company and do not discriminate based on race, gender identity, culture, or prior criminal history.

Role Requirements

Responsibilities

Duties & Responsibilities:

Strategic Planning:

·       Develop and implement comprehensive marketing strategies to achieve business objectives.

·       Conduct market research and competitor analysis to identify opportunities and trends.

Brand Development:

·       Drive the development and evolution of the brand identity, ensuring consistency across all channels.

·       Collaborate with cross-functional teams to maintain brand integrity in all communications.

·       Ensure Satori products are displayed in dispensaries with the Satori name and logo visible.

Campaign Management: 

·       Plan and execute multi-channel marketing campaigns, including digital, social media, and traditional channels.

·       Monitor campaign performance, analyze results, and optimize for maximum effectiveness.

Content Creation:

·       Oversee the creation of compelling and relevant content for various platforms.

·       Collaborate with the creative team to develop engaging visuals and copy.

Digital Marketing:

·       Manage digital marketing initiatives, including SEO, SEM, email marketing, and social media.

·       Stay updated on industry trends and leverage digital platforms to reach target audiences.

Event Coordination:

·       Plan and coordinate events, sponsorships, and activations to enhance brand visibility.

·       Collaborate with partners and vendors to maximize event success.

Budget Management:

·       Develop and manage marketing budgets, ensuring cost-effective strategies.

·       Monitor expenses and provide regular reports on budget performance.

Team Leadership:

·       Lead and mentor the marketing team, fostering a collaborative and innovative work environment.

·       Provide guidance on individual projects and professional development.

Physical Requirements

No information provided.

Experience

Skills & Qualifications:

·       Must be 21 years of age or older.

·       Must be able to pass a comprehensive background check in accordance with the Cannabis Control Board.

·       Bachelor’s degree in marketing, Business, or a related field.

·       Proven experience as a Marketing Manager, preferably in the cannabis industry.

·       Strong understanding of marketing principles, brand development, and digital marketing.

·       Creative mindset with excellent communication and interpersonal skills.

·       Data-driven approach with the ability to analyze campaign performance metrics.

·       Familiarity with cannabis regulations and industry trends is advantageous.

Education

(No Information)