Company & Role Overview
Summary
As a Cannabis Marketing Specialist, you will be responsible for driving brand awareness and increasing customer engagement across digital and offline channels. You’ll collaborate with our marketing team to execute strategies that promote our products, enhance our online presence, and create unique campaigns that resonate with cannabis consumers.
Salary
Company BenefitsBenefits for this job may vary.
Working Environment
We are a fast-growing cannabis company committed to providing high-quality products and experiences for our customers. We are looking for a motivated and creative Marketing Specialist to join our team and help us expand our brand's presence in the marketplace.
About The Grove
TGIG, LLC is a leading Southern Nevada cannabis company with multiple industry-leading brands in the company’s portfolio. Our dispensaries offer both medical and adult-use cannabis products. TGIG, LLC is setting higher standards with its innovative, state-of-art cultivation, production, and dispensaries.
Role Requirements
Responsibilities
Key Responsibilities:
- Develop and execute marketing campaigns across multiple platforms, including social media, email newsletters, and digital ads.
- Manage and grow social media accounts, ensuring content is relevant, engaging, and compliant with regulations.
- Assist in the creation of branded content, including blog posts, infographics, and video content.
- Analyze marketing data and performance metrics to optimize campaigns and drive better results.
- Stay up to date with industry trends, cannabis regulations, and competitor activities.
- Collaborate with sales and product teams to create promotional materials and offers.
- Assist in event planning and other community outreach programs to increase brand visibility.
Physical Requirements
Experience
Qualifications:
- Previous experience in marketing, preferably within the cannabis industry or a regulated industry.
- Strong understanding of social media platforms, digital marketing tools, and content creation.
- Excellent communication skills, both written and verbal.
- Detail-oriented with strong project management skills.
- Creative thinker who is comfortable working in a dynamic, fast-paced environment.
- Knowledge of cannabis culture, products, and industry regulations is a plus.
- Ability to work independently and as part of a team.
Education
(No Information)