Brand Marketing Associate

Description

Why In Canopy USA?

Who you'll work for:

Our Culture:

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About the Role:

How you'll make a difference

:

• Work with Regional and State Marketing and Sales team to schedule and provide regular presence in dispensaries.
• Educate, Engage, and Inspire customers and dispensary staff as the face of our brands and related company brands with knowledgeable insights about our products, promotions, and through budtender trainings.
• Schedule and attend customer and account appreciation events.
• Initiate, coordinate, and participate in our brand and related company brands events including brand partner and foundation supported events.
• Maintain and track display and swag stock levels and distribute to accounts, dispensary staff, and customers per direction.
• Assist in collecting competitive information.
• Effectively execute new launch materials and visual merchandising at store level.
• Ensure proper placement of select POP materials to increase share of shelf at dispensaries.
• Produce layout plans for stores and maintain store shelves and inventory.
• Promote our brand and related company brands to retail store personnel and consumers in a professional manner.
• Build and maintain strong professional relationships with all in-store personnel.
• Seek out and report new opportunities, areas for improvement, competitive information/activity, etc.
• Update and submit weekly recaps and photos about time in field including store visits, events, budtender engagement, and visual displays.
• Remain up to date with industry's best practices.
• Maximize customer interest and sales levels by displaying our products appropriately.

• This position has no direct reports or supervisory responsibility.

Skills to be Successful

:

• Previous cannabis industry experience and/or related retail experience.
• Previous customer service or event experience.
• Degree in Marketing, Business, or a related field.
• Previous brand ambassador experience.
• Proven working experience in brand ambassadorship, marketing, or merchandising a plus.

• Ability to build relationships and rapport with internal and external partners.
• Excellent interpersonal and customer service skills.
• High level of organization.
• Excellent execution and follow-through.
• Excellent writing skills.
• Ability to be assertive, yet diplomatic.
• Ability to work weekends and evenings.
• A reliable vehicle or transportation for travel to in-state events, retail locations and any field related work.
• Up to date with the latest merchandising trends and best practices.
• Commercial acumen and the ability to "decode" customers.

Perks & Benefits:

• Hourly compensation commensurate with experience from $18.00 - $22.00 per hour
• Prorated PTO, sick, and holiday pay

Schedule:

• This job requires hours outside of "normal business hours." The scheduled hours will be primarily Tuesday-Saturday with some exceptions for events. Hours are part-time, will vary, but will be less than 30 hours per week. This position does require evening and weekend work depending on the event schedule. Please confirm with the supervisor regarding the expected working schedule.
• Travel is primarily local during the business day, although some out-of-the-area and overnight travel may be expected.
• This position is not exempt from overtime pay.

Work Environment and Physical Demands

E-Verify Participation Notice

Code of Conduct

The CIMA Group LLC

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Headquartered in New York City, Acreage is a multi-state operator of cannabis ‎cultivation and retailing facilities in the U.S., including the company’s national retail store ‎brand, The Botanist. Acreage’s wide range of national and regionally available cannabis products include the award-winning Botanist brand, the highly recognizable Tweed brand, the Prime medical brand in Pennsylvania, the Innocent edibles brand in Illinois and others. Acreage also owns Universal Hemp, LLC, a hemp subsidiary dedicated to the distribution, marketing and sale of CBD products throughout the U.S.

Since its founding in 2011, Acreage has focused on building and scaling operations to create a ‎seamless, consumer-focused, branded experience. More information is available at www.acreageholdings.com.